Amid growing global challenges, the power of effective communication has never been more critical in driving positive, sustainable change. Whether your goal is to connect with local communities, engage national audiences, or influence global stakeholders, clear, strategic communication is essential for creating real, lasting impact in development work.

At ITCILO, we provide practical, hands-on training that equips UN organizations, governments, NGOs, development partners, and humanitarian organizations with the expertise to navigate today’s fast-evolving media landscape. Our courses are designed to be highly interactive and co-created with you to ensure they meet your organization’s specific needs.

We focus on actionable learning that empowers your team to shift perspectives, inspire meaningful action, and drive measurable results — not just theory, but real solutions that create lasting impact in the world.

Each training program is co-designed with your organization, ensuring the learning experience is tailored to your team’s specific needs. Using inputs from your organization, our expert facilitators develop a curriculum based on realistic scenarios and challenges that reflect your unique communication goals and operational context.

Our workshops combine theory with hands-on practice, enabling participants to work with content and situations drawn directly from your organization’s real-world experiences. Activities include creating customized content, conducting field visits to gather authentic stories, producing multimedia materials, and solving real-life challenges. This immersive, scenario-based approach equips your team with practical tools and strategies that deliver measurable outcomes.

We offer three training tracks, each crafted to address key communication challenges that organizations face. These tracks—focusing on strategic communication, social media, and audiovisual storytelling—are designed to build essential skills that will drive your team’s success and amplify your impact.

What you’ll learn:

This track prepares participants to strengthen their organization’s mission, safeguard its identity, and address risks and reputational challenges. It also examines the role of leadership in communication and the strategic implications of emerging technologies like AI.

How you’ll learn:

• Craft strategies to enhance your organization’s impact while managing risks and reputation.
• Use storytelling and leadership to build trust and engage effectively with stakeholders.
• Navigate the evolving communication landscape, including the opportunities and challenges of AI.

Who it’s for:

This track is ideal for professionals aiming to amplify their organization’s mission, uphold its institutional integrity, and adapt to modern communication challenges, including those posed by AI and leadership dynamics.

What you’ll learn:

This track equips your team with the skills to design and execute not just campaigns but comprehensive social media strategies tailored to your organization’s goals. Participants will gain expertise in platform-specific best practices, content production, and problem-solving to address unique communication challenges.

How you’ll learn:

• Develop a tailor-made social media strategy that aligns with your organization’s mission and objectives.
• Hone practical skills in content production, from creating posts and graphics to crafting impactful multimedia campaigns.
• Solve real-world challenges through interactive problem-solving sessions and learn to use analytics to adapt and refine your approach.

Who it’s for:

Ideal for organizations with both large and small social media teams, digital communication specialists, and global development professionals aiming to build effective strategies, create compelling content, and address communication challenges in ways that inspire action and drive change.

What you’ll learn:

In this track, participants will learn how to harness the power of video, audio, and visual media to craft stories that resonate and inspire action. From video production to editing, participants will be equipped with the skills to create content for a range of platforms, from social media to traditional broadcasts.

How you’ll learn:

• Produce high-quality multimedia content that communicates development challenges and highlights success stories.
• Use video and audio to amplify the voices of local communities, increasing their reach and impact.
• Practice storytelling techniques that connect emotionally with audiences, driving them to take action.

Who it’s for:

This track is ideal for communication officers, content creators, and multimedia producers working in development, advocacy, or humanitarian organizations, ready to use audiovisual storytelling to change the narrative.

By the end of the workshop, participants will be able to:

• Develop and implement effective communication strategies.
• Create engaging content for digital, social media, and traditional channels.
• Utilize multimedia tools like video, audio, and visuals to amplify community voices.
• Apply communication frameworks to address challenges such as resource mobilization and policy advocacy.

This course is ideal for professionals working in:

• UN agencies and international organizations
• Government ministries, particularly in agriculture, health, and environmental sectors
• NGOs and civil society organizations
• Media outlets focused on development issues
• Communication roles in development, humanitarian, and policy-driven contexts

In Kigali, Rwanda, ITCILO led a storytelling workshop for FAO communication officers and representatives from partner ministries across eight East African countries. The workshop focused on building skills to craft culturally-relevant narratives, conduct interviews and gather footage, and produce multimedia content.

A key part of the experience was a field visit, where participants had the opportunity to document FAO's poultry initiative in Rwanda. This hands-on activity gave them practical skills to effectively share local stories with broader audiences.

By the end of the workshop, participants not only acquired new technical skills but also gained a deeper appreciation for storytelling as a tool to connect, inspire, and drive meaningful change in development.

• Facilitated by communication experts shaping the future of the field.
• Integration of digital tools, online platforms, and innovative learning methodologies.
• Trusted by global leaders like ILO, FAO, and WIPO for delivering measurable impact.

Ready to transform your organization’s communication? Contact us at learninginnovation@itcilo.org to design a custom workshop that drives impactful, sustainable change.